Introduction to Our Privacy Commitment
At RBM Outdoors®, we understand that your privacy is as important as the quality of our inflatable tents, hot tents, and tent stoves. This comprehensive Privacy Policy is designed to inform you about how we collect, use, protect, and share information gathered through our website (rbm-outdoors.com) and related services.
Our commitment to outdoor adventure is matched only by our commitment to protecting your personal information. We believe in transparency and providing you with control over your data, just as we provide you with reliable outdoor equipment for your adventures.
Information We Collect
Personal Information
When you visit rbm-outdoors.com or make a purchase, we may collect various types of personal information that you provide directly to us:
- Contact information: Name, email address, mailing address, phone number
- Account details: Username, password, account preferences
- Purchase information: Payment details, billing address, shipping information, order history
- Communication content: Inquiries, feedback, product reviews, customer service interactions
- Demographic information: Age, gender, location (when voluntarily provided)
- Marketing preferences: Email subscription choices, communication frequency options
Automatically Collected Information
Our website automatically gathers certain technical information as you browse:
- Device information: Type of device, operating system, browser type and version
- Usage data: Pages visited, time spent on pages, navigation patterns, referral sources
- Location data: General geographic location based on IP address
- Connection information: Internet service provider, connection speed
- Interaction data: How you engage with our content, including clicks, scrolls, and mouse movements
- Technical identifiers: IP address, cookies, web beacons, pixel tags
Information From Third Parties
We may receive additional information about you from other sources:
- Social media platforms when you interact with our profiles
- Analytics providers like Google Analytics
- Marketing partners for promotional campaigns
- Payment processors for transaction information
- Marketplace platforms like Amazon (where we maintain a store presence)
How We Use Your Information
Core Business Operations
Your information helps us provide and improve the outdoor equipment and services you expect:
- Processing and fulfilling orders for our inflatable tents, hot tents, and stoves
- Creating and managing your RBM Outdoors® account
- Providing customer support for product inquiries and technical assistance
- Facilitating warranty claims and product returns
- Enhancing our tent and stove product offerings based on customer feedback
- Improving website functionality and user experience
Communication Purposes
We value staying connected with our outdoor enthusiasts:
- Sending order confirmations, shipping updates, and delivery notifications
- Responding to your inquiries about our camping and outdoor products
- Providing important product information, including safety notices
- Sharing company updates related to our outdoor equipment lineup
- Requesting feedback on your experience with our tents and stoves
- Resolving customer service issues efficiently
Marketing and Promotional Activities
With your consent, we use your information to share:
- Newsletters featuring outdoor tips, camping guides, and adventure stories
- Special offers and promotions on our tent and stove product lines
- New product announcements for outdoor enthusiasts
- Invitations to events related to camping and outdoor activities
- Personalized product recommendations based on your preferences
- Seasonal camping tips and outdoor adventure ideas
Business Analysis and Improvement
We analyze information to enhance your experience:
- Understanding customer preferences for outdoor equipment
- Identifying trends in camping gear purchases
- Measuring the effectiveness of our marketing campaigns
- Analyzing website performance and user experience
- Developing new tent and stove features based on usage patterns
- Conducting market research to better serve outdoor enthusiasts
Legal and Compliance Purposes
We may use your information to:
- Comply with applicable laws and regulations regarding outdoor equipment
- Respond to legal requests from authorities when required
- Enforce our Terms of Service and other policies
- Protect against fraudulent or unauthorized transactions
- Maintain the security of our systems and products
- Defend our legal rights when necessary
How We Share Your Information
Service Providers
We partner with trusted third parties who help us deliver our services:
- Payment processors to handle secure transactions
- Shipping and logistics companies to deliver your outdoor equipment
- Customer service platforms to address your inquiries
- Email service providers to communicate with you
- Website hosting and cloud storage services
- Analytics companies to help us understand website usage
Business Partners
We may share information with select business partners:
- Co-marketing partners for outdoor and camping promotions
- Affiliate programs related to outdoor equipment
- Retailers who may carry our tent and stove products
- Event organizers for outdoor and camping exhibitions
- Marketplace platforms like Amazon where we maintain a store
Legal Requirements
We may disclose information when legally required:
- In response to court orders or legal proceedings
- To comply with governmental regulations
- For fraud prevention and security purposes
- To protect our rights, property, or safety
- In connection with an investigation of illegal activity
- During corporate transactions like mergers or acquisitions
Cookies and Similar Technologies
What We Use
Our website employs various technologies to enhance your browsing experience:
- Essential cookies: Required for basic website functionality
- Preference cookies: Remember your settings and choices
- Analytics cookies: Help us understand how visitors use our site
- Marketing cookies: Track your browsing habits to deliver relevant advertisements
- Social media cookies: Enable sharing and integration with social platforms
- Session cookies: Temporary cookies that expire when you close your browser
Your Cookie Choices
You maintain control over cookies on rbm-outdoors.com:
- Most browsers allow you to block or delete cookies
- Our cookie banner provides options to manage consent
- You can update your preferences through our privacy center
- Certain essential cookies cannot be disabled as they’re necessary for website operation
- Opting out of certain cookies may limit some website functionality
- We respect “Do Not Track” signals when technically feasible
Data Security Measures
Our Security Commitment
We implement robust measures to protect your information:
- Industry-standard encryption for all sensitive data transmissions
- Secure payment processing through trusted providers
- Regular security audits and vulnerability assessments
- Access controls limiting data exposure to authorized personnel
- Employee training on data protection practices
- Incident response protocols for potential security breaches
Retention Practices
We store your information only as long as necessary:
- Account information is maintained while your account remains active
- Order details are retained according to legal and accounting requirements
- Marketing preferences are stored until you opt-out
- Inactive accounts may be archived after extended periods of inactivity
- Certain information may be anonymized rather than deleted
- Different data categories may have different retention periods
Your Privacy Rights and Choices
Managing Your Information
You have several options to control your data:
- Access, correct, or update your personal information through your account
- Request deletion of your account and associated data
- Opt-out of marketing communications while still receiving essential messages
- Control cookie settings through your browser preferences
- Limit data collection through device settings
- Contact us directly with specific privacy requests
Specific Regional Rights
Depending on your location, you may have additional rights:
- For California residents: Rights under CCPA/CPRA including knowing what information is collected and requesting deletion
- For European residents: GDPR rights including access, rectification, erasure, restriction, and data portability
- For Canadian residents: PIPEDA rights regarding consent and access to personal information
- For Brazilian residents: LGPD provisions for data subject rights
- For Nevada residents: Right to opt-out of the sale of personal information
- For other regions: Rights according to applicable local privacy laws
Exercising Your Rights
To exercise any of these rights:
- Email our privacy team at [email protected]
- Use the dedicated form in the Privacy Center on our website
- Call our customer service at the number listed on our Contact page
- Allow up to 30 days for us to respond to your request
- We may need to verify your identity before processing certain requests
- Some requests may be limited by legal requirements
Children’s Privacy
Our Policy on Children’s Data
We take additional precautions regarding younger outdoor enthusiasts:
- Our website and services are not intended for children under 13
- We do not knowingly collect information from children under 13
- Parents or guardians who believe we have inadvertently collected information from a child should contact us immediately
- If we discover we have collected information from a child under 13, we will promptly delete it
- Our marketing is directed toward adults making purchasing decisions for outdoor equipment
- We comply with the Children’s Online Privacy Protection Act (COPPA)
International Data Transfers
Cross-Border Operations
As a global provider of outdoor equipment:
- Your information may be transferred to countries outside your own
- We implement appropriate safeguards for international transfers
- Data protection laws may vary between jurisdictions
- We use Standard Contractual Clauses when transferring data to non-adequate jurisdictions
- Our commitment to privacy protection extends across all regions we serve
- We regularly review international compliance requirements
Changes to This Privacy Policy
Policy Updates
Our privacy practices may evolve over time:
- We will post updates on this page with a new “Last Updated” date
- Significant changes will be communicated through email notifications or website announcements
- We encourage you to review this policy periodically
- Continued use of our services after changes constitutes acceptance
- Historical versions may be available upon request
- We welcome questions about any policy changes
Contact Information
Reaching Our Privacy Team
If you have questions or concerns about this policy:
- Email: [email protected]
- Postal mail: RBM Outdoors Privacy Office, 7230 Montagne Circle, Anchorage, AK
- Response time: We strive to respond to all inquiries within 5 business days
- For urgent privacy matters, please indicate “URGENT” in your subject line
- Our Data Protection Officer can be reached at [email protected]
Additional Information for Outdoor Enthusiasts
Our Privacy Philosophy
At RBM Outdoors®, we believe that:
- Privacy is a fundamental right of outdoor enthusiasts everywhere
- Transparency builds trust with our camping and outdoor community
- Your outdoor adventures should be private, and so should your data
- Continuous improvement applies to both our products and privacy practices
- Customer feedback helps us enhance our privacy approach
- Responsible data stewardship is as important as responsible outdoor equipment manufacturing
Privacy in the Outdoor Community
As members of the outdoor community:
- We participate in industry discussions about privacy standards
- We support responsible information practices across the outdoor equipment sector
- We advocate for privacy-enhancing technologies in e-commerce
- We share best practices with other responsible outdoor brands
- We consider environmental and privacy responsibilities as complementary values
- We engage with outdoor enthusiasts about their privacy expectations
Marketplace Information
Our Amazon Store
For customers who purchase through our Amazon store:
- Purchases made on Amazon are subject to Amazon’s Privacy Notice
- We receive limited information about Amazon marketplace purchases
- Customer service for Amazon orders may be handled through Amazon’s system
- Reviews and ratings on Amazon help us improve our products
- Our direct website may offer different privacy controls than marketplace platforms
- We recommend reviewing the privacy policies of any marketplace where you shop
Technical Details
Website Analytics and Tracking
For transparency about our data collection:
- We use Google Analytics to understand website usage patterns
- Heatmapping tools help us identify popular content areas
- A/B testing may be employed to improve user experience
- Conversion tracking helps us measure effectiveness of our pages
- We implement privacy-enhancing configurations in our analytics tools
- You can request details about specific tracking technologies in use
Data Processing Activities
Our primary data processing activities include:
- Customer database management for order fulfillment
- Email list management for marketing communications
- Website analytics for performance optimization
- Customer feedback collection for product improvement
- Inventory management related to purchase patterns
- Security monitoring for fraud prevention
Conclusion
At RBM Outdoors®, we pride ourselves on manufacturing high-quality inflatable tents, hot tents, and tent stoves that enhance your outdoor experiences. Similarly, we are dedicated to handling your personal information with the utmost care and respect. Your trust is the foundation of our relationship, whether you’re setting up one of our tents in the wilderness or navigating our website from the comfort of your home.
We continuously review and improve our privacy practices to ensure they meet both legal requirements and your expectations. We encourage you to reach out with any questions or concerns about how we handle your information, and we remain committed to protecting your privacy across all aspects of your interaction with RBM Outdoors®.
Thank you for choosing RBM Outdoors® for your outdoor adventure needs. We appreciate your trust in both our products and our privacy practices.
